Digital Marketing Manager
THE THRUST
Gurugram, Haryana
Posted On October 21, 2021
Job Experience
5-6 years
Industry
Internet
Function
Marketing
Start Date
21-Oct-2021
Apply Before
21-Nov-2021
Location
Gurugram, Haryana
Job Type
Full-Time
Job Description
Work closely with the team to plan the strategy, implement and measure the impact of all digital ads.
Capture the company's target market through audience segmentation, a/b testing, and conversion rate optimization.
Coordinate with the Marketing Design and Content teams to create advertising materials.
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) while identifying new KPIs to grow revenue from acquisition channels.
Identify trends and insights, and optimize spend and performance based on the insights.
Monitor competitor activity across digital platforms
Continued audience research + persona planning + discovery of current trends
Configure event tracking via pixels or Google Analytics custom events to measure campaign results.
Assist with email marketing campaigns.
Plan and execute complete SEO strategy for online businesses.
Starting with right long tail and money keywords to Schema, canonical tags, and working with the content team to get the product descriptions right.
Track, report, and analyze website analytics and PPC initiatives and campaigns.
Perform ongoing keyword discovery, expansion and optimization
Research and analyze competitor advertising links.
Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords
Education & Job Qualification
Proven SEO, SMM, SEM, and Email Marketing experience.
Working knowledge of HTML, CSS, and JavaScript development and constraints
Knowledge of ranking factors and search engine algorithms
Must know tools: GA, GSC, FB AD MANAGER, SEMRUSH, GOOGLE MERCHANT CENTER, GOOGLE ADS.
BS/MS degree in a quantitative, or relevant field.
Skillsets
Email Marketing Javascript SEMrush Search Engine Optimization (SEO)
About Company
Your business needs time to grow but the process to optimise costs, quality and outcomes begins from day 1. Our team spends time to understand your unique business challenges and devises an e-strategy by blending the best tools that can help you achieve your goals.
We bring to the table our multifaceted experience across industries blended with an in depth understanding of consumer behaviour to go beyond making just a pretty website by making a profitable one.
Source-LinkedIn(https://www.linkedin.com/jobs/search/?currentJobId=2716716873&keywords=marketing%20manager&start=25)
Typical Salary for this type of Job
10,00,000 to 12,00,000 INR
Join our weekly meetup to focus on your job search and career.
Jobs
Explore relevent opportunities using Jobs at QuantumHunts. Get the latest jobs and industry news.
